ASP Group brands

Royal Enfield

Set off with confidence: comfort, character, and control for every kilometre.

Available from ASP Group EastRoyal Enfield

Royal Enfield is a legend in the motorcycle world, with a rich history spanning more than a century.

The beginnings: Royal Enfield traces its roots to the town of Redditch in England, where it was founded in 1901 by George Townsend and Robert Smith. Initially, the company produced bicycles and components for them.

Entering the motorcycle industry: In 1901, Royal Enfield launched its first motorcycle, powered by a 1.5 hp Minerva engine with chain drive. In the years that followed, the model range diversified and Royal Enfield became a respected name in the motorcycle world.

The wartime period: During the First World War, Royal Enfield produced motorcycles for the army, further strengthening the company’s reputation for reliability and durability.

The legendary Bullet: In 1932, Royal Enfield launched the Bullet, which would become one of the most iconic and longest-running models in motorcycle history. The Bullet gained popularity and was used in various applications, including as a military motorcycle.

Expansion in India: In the 1950s, Royal Enfield began expanding its operations in India, where it became extremely popular. In 1955, production of Royal Enfield motorcycles was taken over by Enfield India, and Royal Enfield later became known for its high-quality motorcycles that remained faithful to classic design and technology.

The twenty-first-century revival: Beginning in the 2000s, Royal Enfield experienced an impressive revival. Significant investment in development and design led to the launch of new and modernised models while preserving the charm and distinctive character of classic motorcycles.

Over the years, Royal Enfield has evolved from a small factory in England into an iconic name in the motorcycle world, continuing to inspire and delight riders around the globe with its elegant and reliable models.

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The Royal Enfield range

Models

Discover the 13 Royal Enfield models currently available from ASP Group East.

New
Hunter 350

Royal Enfield

Hunter 350

An agile, compact, and accessible urban motorcycle with modern styling and a 349 cc single-cylinder engine.

From€4,350
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Meteor 350

Royal Enfield

Meteor 350

A relaxed and refined cruiser with a 349 cc engine and a comfortable riding position for longer journeys.

From€4,500
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New
Classic 350

Royal Enfield

Classic 350

Timeless Royal Enfield design paired with a 349 cc engine and a comfortable riding position.

From€5,000
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New
Bullet 350

Royal Enfield

Bullet 350

The iconic Royal Enfield model continues a tradition begun in 1932, reinterpreted with a modern 349 cc engine.

From€5,250
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Offer
Himalayan Rally 450

Royal Enfield

Himalayan Rally 450

An adventure motorcycle prepared for long journeys and demanding trails in a distinctive Rally configuration.

From€6,500€5,525
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New
Goan Classic 350

Royal Enfield

Goan Classic 350

An expressive bobber interpretation of the Classic platform, with Goa-inspired details and a 349 cc engine.

From€5,350
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New
Bear 650

Royal Enfield

Bear 650

An energetic scrambler built on Royal Enfield’s twin-cylinder platform, ready for paved roads and light trails.

From€7,300
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New
Bullet 650

Royal Enfield

Bullet 650

The legendary Bullet character in a 650 cc twin-cylinder configuration with classic styling and modern performance.

From€7,400
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Super Meteor 650

Royal Enfield

Super Meteor 650

A premium cruiser with a 648 cc twin-cylinder engine, relaxed ergonomics, and long-distance comfort.

From€7,450
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Shotgun 650

Royal Enfield

Shotgun 650

A modular and expressive custom motorcycle built around Royal Enfield’s 648 cc twin-cylinder engine.

From€7,600
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New
Guerrilla 450

Royal Enfield

Guerrilla 450

An agile modern roadster with a 452 cc engine, energetic response, and excellent urban handling.

From€5,550
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Himalayan 450

Royal Enfield

Himalayan 450

A versatile adventure motorcycle with a 452 cc engine, designed for touring, demanding trails, and exploration.

From€5,900
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New
Classic 650

Royal Enfield

Classic 650

The timeless elegance of the Classic range combined with the refinement and performance of a 648 cc twin-cylinder engine.

From€7,300
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See the motorcycle up close

Visit an ASP showroom

Compare the models, try the riding position, and talk to a consultant about the right motorcycle for you.

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